Desiree Perez Biography
Desiree Perez is the CEO of Roc Nation, a multi-faceted entertainment and sports company founded by Jay-Z. She is also a long-time associate of Jay-Z and his wife Juan Perez, who is the head of Roc Nation Sports. She has been involved in various criminal justice reform and social justice initiatives.
She received a pardon from former President Trump for her 1994 conviction of conspiracy to distribute narcotics, for which she cooperated with the authorities and wore hidden wires to record her meetings with major cocaine traffickers.
Desiree Perez Age
Desiree Perez is 52 years old as of 2024.
Desiree Perez Early Life and Education
Desiree Perez was born on June 27, 1972, in the Bronx, New York. She is of Cuban descent and comes from an immigrant family. Her father ran a moving company in the Bronx, but she has not revealed much about her mother or any siblings.
She attended high school in New York and showed an interest in music and business from a young age. She graduated from New York University with a degree in business administration, where she honed her skills in finance, marketing, and management.
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Desiree Perez Career and Achievements
Desiree Perez has had a remarkable career in the music and entertainment industry, working closely with Jay-Z and other influential artists.
Desiree Perez began her career as a music journalist, covering various aspects of the hip-hop scene. She also worked as a part-time nightclub manager, where she met Jay-Z and his wife Juan Perez, who later became her husband and business partner.
In 2003, she became the Director of Operations for the 40/40 Club, a chain of sports bars and lounges owned by Jay-Z and Juan Perez. She was responsible for overseeing the daily operations, finances, and marketing of the venues, as well as negotiating deals with celebrities and sponsors.
In 2008, she joined Roc Nation as the Chief Operating Officer, co-founding the company with Jay-Z. She was in charge of managing the label, publishing, touring, and merchandising divisions of the company, as well as securing lucrative deals for its artists and athletes. She also helped launch Tidal, the music streaming service and content platform, in 2015.
In 2019, she became the CEO of Roc Nation, making her one of the most powerful women in the entertainment industry. She oversees the company’s expansion into new areas, such as film, TV, sports, fashion, and social justice. She also leads the company’s partnerships with global brands, such as Live Nation, UMG, Samsung, and Puma.
Some of the notable deals that Perez has negotiated or facilitated include Rihanna’s $25 million Samsung sponsorship for her Anti album and tour, Jay-Z’s $200 million touring deal with Live Nation, and Roc Nation’s $150 million joint venture with Warner Music Group. She has also helped Roc Nation secure exclusive distribution and licensing deals with platforms like Netflix, Amazon, and Apple.
Perez has also been instrumental in supporting and promoting the careers of many artists, such as J. Cole, Kanye West, Shakira, Mariah Carey, Meek Mill, and DJ Khaled. She has helped them achieve artistic and commercial success, as well as recognition and awards. She has also mentored and developed new talents, such as Jaden and Willow Smith, Vic Mensa, and Rapsody.
Perez has also been involved in various social and philanthropic causes, such as criminal justice reform, racial equality, and education. She is a board member of REFORM Alliance, a coalition of leaders and activists that aims to transform the probation and parole system in the US.
She is also a board member of The Parents Company, a media and commerce company that provides resources and products for parents and children. She has also supported the S. Carter Foundation, which provides scholarships and mentorship for underprivileged students.
Desiree Perez Husband and Children
Desiree Perez is married to Juan Perez, who is the head of Roc Nation Sports and a long-time associate of Jay-Z. The couple has been married for over two decades and has four children together. Desiree Perez and her family lives in New Jersey.
Desiree Perez Net Worth
Desiree Perez’s net worth is estimated at $8.9 million as of May 2024.